We revolutionised employee referrals with our innovative mobile app, WOO. The app enables employees to send and recommend promoted vacancies to their social networks in return for points and prizes and a position on the referral leader board. WOO puts your open vacancies and employer messages right onto the home screen of your employees' phones and turns employee referral into an everyday, fun activity.
Everybody wants more referrals, it’s a no-brainer. Studies show that people who are hired this way get up to speed more quickly, stay longer and cost less to hire. The problem with referrals is that companies find it difficult to persuade existing employees to get involved. In most cases this is because the referral process itself isn’t easy enough, instant enough or fun enough, so people just aren’t motivated to join in enough.
We wanted to introduce a fun, easy and gamified approach to employee referrals to tackle the lack of motivation for employees to get involved in referral schemes. After years of hard work and research, we turned employee referral into an engaging system of points and rewards by creating the WOO employee referral app. The app sits on the home screen of any smartphone and can share live vacancies and employer messages with just three clicks, all driven with just one finger or thumb. It syncs with a HR app where jobs are uploaded and statistics are tracked, sending updated live vacancies and employer messages through an alert system, which supports the user to forward these with platform specific assets.
Zuto (a young, entrepreneurial car finance broker with a fun and lively culture) started using WOO in 2016. The programme got off to a fast start with 35 people downloading the app in the first hour and a successful referral and hire being a Software Engineer, which can be a particularly difficult role to fill.
Building the app
Our mobile experts designed and created the employee referral app, from the system architecture, through to functionality and the user interface.
How it works
Here’s a short demo video explaining very simply how to use WOO. This has been used regularly by our clients to help bring staff up-to-date.
Best use of technology
WOO, in partnership with Zuto, won an award for the best use of technology late last year. Our team joined Zuto at the Call North West Contact Centre awards ceremony, to celebrate the achievement and recognition of our innovative employee referral app.
- 1,450 Shares
- 6,243 Views
- 35 Hires
- £27,500* Saved
- 67 Referrals